True beauty begins
when inner wellness and outer beauty
exist in harmony.
Outer Beauty
We don't start from the brand.
Products are chosen for your skin, your lifestyle, and your goals, then built into one routine.
Inner Beauty
Beyond typical wellness.
Ingredients, sourcing, and testing made clear, so you can judge quality without reading the studies.
Wellness Experiences
Discover, learn, and heal.
Classes and experiences verified by our team, from the details to the booking, all in one place.
Six things every brand
has to prove.
Founders who tell you everything,
not just the good parts.
Proof from clinical or
third-party testing,
not marketing copy.
Every ingredient, source, and manufacturing step,
out in the open.
A real problem, a real user,
a real result in daily life.
Tested by real people
before it ever reaches you.
Made for habits that last,
not for the next trend.
No exceptions,
whether a brand is emerging or established.
Skincare can't fix
a week of bad sleep.
What you put on, what you take in,
and how you live are one system.
Most platforms cover one part of it and
leave the rest to you. We built all three into one place.
- What you put on your skin can only reach so far.
- Supplements alone are easy to forget.
- Habits are what make either one stick.
Balance is all three, held together.
Why we are building this.
I spent years pursuing beauty before understanding what it truly meant. I invested heavily in how I looked, but not in my health or emotional balance. That experience changed how I think about beauty. True beauty isn't about becoming more perfect. It comes from becoming healthier and more balanced.
I started 1%oM because I want to help people reach that realization sooner, by making it easier to build healthier habits, discover products they can genuinely trust, and make better choices for themselves.
Founder & CEO, 1%oM · Christine Lee
Building
a standard people trust,
one member at a time.
Members
Standard
Launch
Back
Approved once
is not approved forever.
Your reviews keep coming in,
and what we carry changes with them.
When something stops holding up, it stops being here.